Romerco Ltd.

Marketing communications

Imperial Housewares Media Relations

Our brief was to maintain and build awareness in the trade of the companyís news stories and distribution of Imperialís family of brands - Spirella, Wesco, Soehnle, Ready Steady Cook and Leifheit.

The resulting placements in features meant product and news stories appeared consistently and regularly in key trade titles, keeping customers up to date on the innovations being introduced and driving growth into a variety of categories. This exposure ensured Imperial punched above its weight in getting a large share of voice in the market.

(Client Testimonials)

Imperial Housewares Media Relations
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