Romerco Ltd.

Marketing communications

DuPont™ Teflon® Diamond Standard Awards

Our brief was to build brand exposure and loyalty in the youth market and educate consumers as to the health benefits of non-stick and the quality of the DuPont™ Teflon® brand across both cookware and bakeware categories.

Romerco designed and implemented a regional and national competition for the under-21 audience in partnership with schools and the Food Technology courses.

The appointment of a celebrity chair for the panel of judges, Lesley Waters, helps to build profile for the awards long term.

(Client Testimonials)

DuPont™ Teflon® Diamond Standard Awards
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